328: How Should I Spend My Inheritance? | Feedback Friday

Influencer Deals

Navigating influencer partnerships can be tricky, especially in the beauty industry. Jason DeFillippo shares his experience with an influencer who offered exposure instead of monetary compensation for his expertise. He questions the value of such deals, noting that influencers often promise referrals that rarely materialize 1. Jordan Harbinger advises caution, emphasizing that real partnerships should include upfront payment or a revenue split, rather than vague promises of exposure 2.

Real business people don't want free labor most of the time because free labor sucks and everyone ends up resenting the final product and the process that you have to get there.

--- Jordan Harbinger

He suggests being polite but firm in declining such offers, as the beauty niche is saturated and there are plenty of other opportunities available.

   

Social Media Challenges

For those facing personal challenges, like stuttering, engaging in social media marketing can be daunting. Jordan Harbinger offers practical advice for overcoming these hurdles, suggesting the use of animations and voiceovers to communicate effectively without the pressure of live speaking 3. He acknowledges the difficulty of dealing with a stutter but encourages finding alternative methods to convey messages, such as writing and sharing content on platforms like Reddit and tech websites 4.

Honestly, it seems unfair. It would drive me crazy if it were me, and I think that trying to attack the problem is a clear solution, but it's probably something you've already tried.

--- Jordan Harbinger

Ultimately, Harbinger reassures that being a social media spokesperson isn't necessary for success, especially for technical projects.