Creative Innovation
Charles discusses how the most innovative and creative people collect ideas and figure out how to fit them together, rather than trying to come up with a completely new idea on its own. He uses the example of Frozen and how they took the cliches of princesses and sisters and pushed them together to create a movie with endless creative opportunities.In this clip
From this podcast

The Jordan Harbinger Show
561: Charles Duhigg | The Secrets of Being Smarter Faster Better
Related Questions
How is creativity generated in the episode 561: Charles Duhigg | The Secrets of Being Smarter Faster Better and the clip Boosting Creativity?
I have a question about the episode 561: Charles Duhigg | The Secrets of Being Smarter Faster Better and the clip Boosting Creativity How to generate creative ideas.