Guerrilla Marketing
Brian shares how his company, 1-800-GOT-JUNK, used guerrilla marketing to stand out from the crowd and attract attention. By giving out blue wigs during a Vancouver Canucks hockey game, they were able to get on the news and create buzz around their brand. The lesson? Don't take yourself too seriously and be creative with your marketing tactics.In this clip
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The Jordan Harbinger Show
175: Brian Scudamore | How Failure Can Be Your Key to Success
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