Creating a Vision
Jennifer Dulski shares insights on how to create a vision, which starts with a desired future, purpose, and story. She gives an example of how Luanne Calvert, the CMO at Virgin America, turned a safety video into a movement by creating something that had never been done before.In this clip
From this podcast
The Jordan Harbinger Show
105: Jennifer Dulski | Improving the World with Purposeful Possibilities
Related Questions
How can companies reinvent themselves based on the insights from the episode Ep. 269 - Sir Richard Branson: How He Found a Gap in The Market and Became The Billionaire Founder of Virgin and the clip Entrepreneurial Reinvention
How important is having a clear vision as discussed in the episode "Crafting a Compelling Product Vision | Ebi Atawodi (YouTube, Netflix, Uber)" and the clip "Building Conviction"?